How I decided to start an eco-friendly business with the mission to impact the world for the better and help people reduce plastic waste. A personal honour to both my parents and their values, and my commitment to do my best to make better decisions every day.
Better Basics was born during one of the strangest years of our lives. We are forever grateful that 2020 brought us together to share ideas and start a business to reduce plastic waste.
Going completely zero waste is hard. We believe it's about everyone making small changes rather than few people making major changes. Find out about the impact you can have by reducing and reusing.
Plastic is a dirty business. Find out about the history of our reliance on plastic, recycling and what that means for our environment. The reality is, we use way too much. Now, let's start thinking about ways we can reduce it.